Consumer

Navman ICN 550

Project Objectives

This project had a very short lead time of only 3 months between design and shipping which included working with remote suppliers in China. Navman needed a design partner who would successfully manage these design risks and would also deliver a highly refined industrial design solution with a strong emphasis on usability.

Our Approach

Starting with a blank sheet of paper, InFact developed concepts from initial sketches, through to proof of concept models, through to highly finished photographic quality renderings and detailed CAD models. A unique design language was developed which used a recurring wave motif on part lines and around interface controls to suggest the idea of navigating from one place to another along a strongly defined track path.

Outcomes

Pocket-lint gadget reviews “…the actual unit is very easy to use and a vast improvement on Navman’s entry model.”

Review Centre “…the actual device is excellent, robust, clear screen and easy to use.”

Review Centre “Navman have always shined in quality Satellite Navigation, and the Navman ICN 550 model really kicks the market into shape … It is easy to use, and 2 clicks gets me home, 1 button press finds me a car park… need I continue?”